Influencing Procurement

One-day Workshop on How to Win More Deals

… at a Price You Want.

  • Learn to Think Like IT Procurement

  • Discover the Secrets to Communicating with IT Procurement

  • Learn How to Negotiate Like a Pro

My Mission

I am on a mission to demystify some things Corporate IT Procurement are telling their Enterprise Software Suppliers during negotiations.

Some of it is aggressive, misleading, half-truths, or outright lies. By unveiling the world of IT procurement, I aim to promote understanding and mutual respect.

I have created a workshop that will improve your communication with IT Procurement.

You will walk away with rock-solid confidence to:

  • Close deals faster

  • Discount less

  • Earn bigger commissions, and

  • Progress your sales career

My career spans decades in the City of London as an IT Procurement Leader and Head of Commercial.

In this workshop, I will give you a unique perspective on the world of IT Procurement.

We are notoriously difficult to read, and, unless asked, we are known to withhold commercially relevant information.

This is your opportunity to learn about what makes people like me tick.


My clients get better commercial results because they are better prepared.

Investment £750 + VAT p.p. (Minimum 4 people).

WvG Coaching Limited

Suite 9, 30 Bancroft, Hitchin, Hertfordshire SG5 1LE, United Kingdom

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